Superdog (Downtown East)

Fast food in Singapore has always been dominated by a few big names and now, competition is on the way. Well, competition has been on the way forever but never quite caught up. Its the niche that these new places are fighting for and somehow, SuperDog, which i've passed by so many times, finally got me to step in for a trial. Is it even close to being in the race? Read on for my take on the issue.

Its good to see that the company has a sense of humor from their eating etiquette. Nothing too fancy but it gets a few facts right. The philosophy also does a good job of telling consumers their main selling point, which is that their ingredients and items are fresh, never frozen. Sounds good enough for me.

Iced Chocolate and Pineapple Sensation - Beverages of fast food joints are hardly the stuff of legend and yet, this one managed to be a notch above the usual. Instead of boring reruns of coke and what not (which they do serve), we got ourselves a healthy dose of iced chocolate and pineapple sensation. The iced chocolate was rich and pretty much rivaled Starbucks or Coffee Bean if you ask me. The pineapple sensation was also pretty good with its sourish sweet taste which felt like actual pineapple juice instead of reworked extracts. Most surprising.

Breaded Fish And Chips - Nice up was the bread fish and chips which looked suitably bland since its an item that has been done to death by numerous and uncountable hordes of copycats. And yet, it managed to taste better then the likes of Long John Silvers, Coffee Club and Swenson's. This is probably because it had a taste of herbs mixed in with its crispy breaded skin and expertly done fish which managed to retain a sweetness the others simply did not offer. Another surprise.

SuperDog - This is the dog that started it all. The SuperDog, wholesome pork bratwurst with a piece of bacon, cheese, garlic and their own special chili concoction which made each bite easier to take. In terms of the bratwurst, maybe i'm no expert but i found it rather tasty albeit bland. The chili managed to salvage that however and taken as a whole, its was quite good. The chili isn't the spicy variety as well which had a tangy and mildly sweet flavor.

Bacon Chili Cheese Dog - At first glance, this is pretty much the same as the Superdog but a little smaller. The only discernible difference was the hotdog which was smaller and had cheese in it. The good thing is that the cheese was hot and flows well with each bite. In fact, i prefer this to the SuperDog. The bread in both versions were lightly buttered and toasted on the inside for a crispy texture which served it well.

Surprise. That pretty much sums it up. The place has never looked appetizing to me but i find myself drawn towards it now. The food isn't cheap and is priced above its competitors but the taste is different and surprisingly good. The service was also friendly enough to commend. To me, i find this fast food chain up there with the big boys and maybe even surpassing them on some levels. Try it, it might surprise you.